"Your key to peace of mind"
Meet Roger Snow of PMC Realty Group in Covington

Meet Roger Snow of PMC Realty Group in Covington

A version of this interview originally appeared in VoyageATL on May 16, 2018.

Roger Snow

Today we’d like to introduce you to Roger Snow. Roger, please share your story with us. How did you get to where you are today?

After many years building and designing homes in the area, the economic crisis forced us to re-invent ourselves and head an entirely new direction.

It seemed that many in this area were being forced to relocate for work and leave homes that had lost their value, making sales look bleak, and our hope was that by locating tenants (oftentimes displaced homeowners themselves) to occupy those properties many owners would be able to hold on to their properties until the property value returned. In addition, this would also provide work for the contractors that we had relied on for so many years and who now found themselves struggling.

Once the required education and licensing were obtained, we were founded in 2009 during the height of the economic crisis, and we started our venture with a lot of prayer, minimal finances, and just a handful of properties. After weeks and months of long hours refining our processes, our company and our reputation began to grow. Today, we have been blessed enormously and manage a portfolio of several hundred properties and work with homeowners, buyers, and investors from around the world.

In 2015, we formed PMC Realty Group to focus solely on property listing and sales due to a large increase in sales volume. As we continue to expand, we have developed into a streamlined organization of experts that can offer all the perks of a large firm while retaining the customer service of a smaller company. Our owners, tenants, buyers and sellers feel like they know us, because they do!

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?

There are many horror stories in the real estate business of irate clients and impossible home owners — with property management stories and tenants being the scariest of all. We could write a few of our own and, of course with a background in building and limited knowledge of the real estate business in the beginning, there were definitely times that there seemed to be insurmountable odds.

By surrounding ourselves with a qualified and established team we were able to learn as we grew, and we are pleased to say that while we have ridden our way past numerous bumps in the road and met some questionable characters along the way, the majority of the people encountered — clients, owners, buyers, sellers and tenants — have been a pleasure to work with.

Alright — so let’s talk business. Tell us about PMC Realty Group. What should we know?

We are mom and pop!

Our clients know us personally and we walk with them, hand in hand, through each transaction giving them complete peace of mind. The amount of repeat tenants, owners, investors, and buyers that come through our office attest to the fact that they feel safe in our hands.

Many lost their homes and their jobs during the economic downturn and, for us, being able to place those families in good housing with a chance to start fresh was truly satisfying, and we are now seeing some of those same families purchasing homes… How great is that?

Any shout-outs? Who else deserves credit in this story? Who has played a meaningful role?

We are a family owned business and incorporate family values in all we do.

Lisa Snow, office manager, wife, and co-owner, has always and continues to work at my side keeping the business flowing smoothly.

Misty Kuveikis, agent, is not only a real estate agent with PMC, she also manages all advertising for the company.

Chris Glick, agent, an excellent agent and property management specialist has been with PMC since almost the beginning.

Randy Eubanks, maintenance manager, relocated his family and business, Maintenance Plus, from North Carolina to join PMC and keep our properties in tip top condition.

Harold Mitchell stepped up to the plate to represent PMC as a property manager.

Our original contractors that have been with us since the first day are too numerous to name, but their loyalty and hard work have been greatly appreciated.

Paula Mann. Paula has since retired but took an enormous chance in 2009 by signing on as our broker, a state requirement, and it was that step and her faith in us that allowed us to soar!

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